Here at the Coaching Business Builder, during the mid part of 2019 I did a series of marketing posts around the nine promotional vehicles I touch on in Section 3 of Coaching Business Builder. They include: Speaking, Blogging, Podcasting, Networking, Article Writing, Product Development, Lunch and Learns, Associations, Trade Shows and Conferences Given that marketing is usually an ongoing effort for businesses of all ages (yes, even if you’ve been around for a while, marketing is still important – there’s always a next inflection point), it can be useful to build in time on a regular basis to be putting attention around marketing campaigns. Just like the tagline of Daily Steps + Consistent Action = Momentum asserts, in marketing it often about the consistency which is important. A one-off email or one-off tweet may not capture the attention of who you want to connect with. Some of the marketing approaches I’ve been experimenting with this year include my focus on podcasting, as well as my continued focus on Instagram, articles and also blogging. What are the approaches you are experimenting with at the moment? What are you noticing you are enjoying? What’s feeling like it needs a boost? Regardless of marketing vehicle, it can be useful to have a variety of ideas to pull from. Whether you are focusing on Instagram and need a list of post ideas, or you are focusing on podcasting and want to focus in on your exploration. Enjoy! Jennifer Jennifer Britton - GroupCoachingEssentials | Potentials Realized
Instagram @CoachingBizBuilder Join us for an upcoming ICF-CCE approved program including Group Coaching Essentials (8.75 CCEs), Advanced Group and Team Coaching Practicum (10 CCEs), or the PlanDoTrack Facilitator Training (24 CCEs). What's possible if you take daily steps on your business for 60 Days? Join our 60 Day Coaching Business Builder Accelerator program here! Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications. Email: [email protected]
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