As we go to wind-down 2019 I wanted to say a huge THANK YOU for joining us here at the Coaching Business Builder. As I think back to this year it's been amazing to serve so many of you through individual coaching, the PlanDoTrack Virtual Retreats, group coaching at the Coaching Biz Growth Lab and also via the 52 Weeks of Planning, Doing and Tracking .  I also hosted monthly calls related to the Coaching Business Builder and PlanDoTrack many of which you can find at my YouTube channel - check out the Coaching Business Builder and  PlanDoTrack Playlists.
I'm also excited for what is just around the corner. January 1st I get to kick off the NEW 60 Day Coaching Business Builder Accelerator program. for the first 60 days of the year you'll be supported through group calls, some 1-1 time with me weekly, and also lots of peer support. I hope that you'll consider joining us for this once-in-a-lifetime decade kick-er-off-er! Learn more and grab your spot. Spaces are limited.

It's been quite a year here at the blog as well! I shared weekly posts every Monday with posts covering a range of topics critical for coaching business success from:

Creating a Free Giveaway - Check out May's posts
Habits in Your Coaching Business - Check out these posts
The Monthly 1 Biz Step a Day - 12 separate monthly posts
A focus on project management
An exploration during July and August around the 9 Marketing and Promotional Strategies covered in Coaching Business Builder Section 3
Solopreneur Myths
and Preparation for Year-end planning

As I have been sharing in the FAcilitator Training I have been doing with those who will be taking PlanDoTrack out as one of their offerings, I've got another set of 52 weeks of blog posts planned in 2020, which will support continued dialogue around business development topics over at the Conversation Sparker Zone - the social community I started earlier this year. Join us for some community building and sharing. I'd also love to hear what topics you are eager to explore during 2020 here at the blog. Please take a few minutes and let us know!

Once again, it's been a pleasure serving you this year - I look forward to bringing you more useful and practical posts during 2020.

Hope you are enjoying some down-time this season and time with loved ones,
Jennifer

Jennifer Britton
Coaching Business Builder | Group Coaching Essentials
Supporting coaches to grow their business and skills in the areas of group coaching
If you want more like this post, join us starting January 1st for the 60 Day Coaching Business Builder Accelerator OR throughout 2020 at the CoachingBizGrowthLab in 2020.
Contact Jennifer to set up a call to see how her 1-1 coaching or group coaching support can help you move towards your 2020 goals.
Phone: (416)996-8326

One of my favorite calls I held this fall was the 2020 Vision session. With just a few days left before we step into the new year I thought it might be a good idea to share this 30 minute hands-on vision session with you here at the blog.
Be sure to grab a pen and your journal and 30 minutes to work on this. You can view the YouTube Video here:

If you are wanting to focus on growing your coaching business during 2020 I hope that you will consider joining me for either the 60 Day Coaching Business Accelerator which begins on January 1st, or the year-long Coaching Biz Growth Lab. 

In both programs we'll be exploring key business development topics for professional coaches today - from branding, to product and program development, to marketing and sharpening your message. 

We'll also be undertaking many hands-on activities to help you clarify and refine your messages and offerings. While each program is distinct, the most significant difference is the pace.

WE kick off the 60 Day Coaching Business Accelerator on January 1st, with 60 days of focused activity. Daily supports, two group calls a week (Monday and Friday) along with 1-1 support from me creates an accelerated focus and action around your business for the first 60 days of 2020. The first live call will be held on Monday January 6th. Cost: $1495 for the 60 days (payable in 1, 2 or 3 installments)

The Coaching Biz Growth LAb will start the first of 24 live calls on January 10th, meeting bi-weekly on Friday afternoons - from 3- 4 pm ET - throughout 2020. Cost: $1450 US for the year.

Questions? Email me to set up a call time to discuss and let's get into some consistent action around your business to generate new momentum for 2020!

Hope you'll join us and do enjoy the vision session!
Jennifer

​Jennifer Britton - GroupCoachingEssentials | Potentials Realized
Instagram @CoachingBizBuilder
Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications.
Check out GroupCoachingEssentials for our ICF CCE approved programming for Winter 2020 which includes the Group Coaching Essentials program (8.5 CCEs), the Advanced Group and Team Coaching Practicum (10 CCEs), and Virtual Facilitation Essentials (8.5 CCes). 
Email: info@potentialsrealized.com

There are a few more days before we wrap up the year and I’m excited to be gearing up to get going with the 60 Day Coaching Business Builder Accelerator program on January 1st. We’ll be taking 60 days of consistent action on your business.  Today’s the day we get started with the 60 Day Coaching Business Builder Accelerator. Imagine if today was day 1 of taking 60 days of consecutive action on your business.  I hope you will.

Here’s what some of the people joining us on the 60 Day Coaching Business Builder Accelerator are choosing to do:

• Focus on growing out a new program
• Focusing on marketing consistently for 60 days
• Blogging and vlogging for 60 days – drafting, shooting, producing
• Creating a podcast
• Focusing in on creating the foundations of their business
• Developing a new group coaching program

​Over the first 9 weeks of the year we’ll be exploring a number of focus areas including:

• Week 1 – Coaching Business Foundations and Measurement
• Week 2 – Your Internal Ecosystem and Strengths
• Week 3 – Who You Serve – Clients and Offer
• Week 4 – Brand and Messaging
• Week 5 – Product and Program Design
• Week 6 – Marketing and Promotion
• Week 7 – Scale it Accelerate and Magnify
• Week 8 – Momentum and Celebration
• Week 9 – Next Steps

In addition to on-demand calls I’ll bring you weekly, there are two live calls each week – Mondays and Fridays where we’ll check in around your goals for the week, and also check back in at the end of the week to see how it’s gone. There’s two call times to choose from: 8:00 am – 8:45 am EST and 4:15 pm – 4:45 pm EST on both Mondays and Fridays.

• What do you want to move forward in your business?
• What’s that one goal you know you want to knock out of the park?
• What else is important to keep a focus on?

Click here to learn more about the program and I hope you’ll join us. One payment options, as well as three monthly payments, and 8 weekly payments are included as options.  Let's make your 2020 your best year yet!!!!!

Wishing you all the best, 
​Jennifer

​Jennifer Britton - GroupCoachingEssentials | Potentials Realized
Instagram @CoachingBizBuilder
Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications.
Email: info@potentialsrealized.com

It's almost the start of a new decade and with that, it might be time to do a "refresh" on your toolbox.
On a practical business level, there are many areas I like to have a variety of resources in, including marketing, design, and communication. As I thought about all my creative projects this year, I was aware of how many of these tools have become standard fare in my work.
Here are the top 10 go-to resources I used this year in my remote business:

Zoom - My absolute go-to for any sort of client communication. Some days I spend upwards of 5-7 hours  leading groups, holding individual coaching calls and also leading meetings with members of my project teams. Zoom has many "Bells and whistles" including breakouts, and annotation, which may be available with the type of account you ahave.

Rev and Temi for transcription. As someone who leads dozens of hours of training and calls a week, it's important to be able to quickly transcribe many of these videos and audio calls. Both services are great, and at a different price point. What could be important to transcribe? How is your speaking creating new content for your business?

Lumen 5 - Lumen 5 has been my go-to for years in terms of transcribing blog to video. IT's always a nice change to be able to include video content, instead of just written media. Check them out at : https://www.lumen5.com

AdobeSpark - AdobeSpark is another option for great video creation. Check them out and consider how you might use them in creating some new video messages.

Loom - If you want to do a demo or lead people thorugh your screen, nothing beats loom. I've incorporated a few loom videos to take people around the Conversation Sparker website, and it has led to sales! Check it out.

Dropbox - I've been a dropbox user for years and it's where I house most of my videos to share with groups I lead.
​
Teachable - Teachable is the back end of what I use to house my on-demand programs as well as the backbone for my annual programs. I've found it to be a very scalable framework for both on-demand and live programming. Check out what the Coaching Design Studio has to offer - and perhaps join us for 2020 programming which will include the 60 Day Coaching Business Builder Accelerator, and the annual Learning Lab and Design Studio, and the Coaching Biz Growth Lab (meets on Friday afternoons).

Mighty Networks - Earlier this year I created the Conversation Sparker Zone over at Mighty Networks. It's a community hub for people to connect around group and team coaching issues, business development as well as virtual and remote work. Check it out and join in on the conversation!

AdobeStock and Unsplash - For all things graphics I leverage my subscription through AdobeStock and also turn to Unsplash for photos to use in design. They usually get incorporated into any design work in Canva. 

What are the things you use on an ongoing basis?

We'll be exploring these, and many other resources to help you thrive in your business next year, starting on January 1st with the 60 Day Coaching Business Builder Accelerator. Part on-demand program, part live calls (Mondays and Fridays), you also have access to me for a weekly laser 1-1 call throughout the program which runs January 1 - March 1, 2020. Hope that you will join us!

With best wishes,
Jennifer
Jennifer Britton - GroupCoachingEssentials | Potentials Realized
Instagram @CoachingBizBuilder
Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications.
Email: info@potentialsrealized.com

If you are looking for  coaching skills development through CCE approved programs - I’ll be kicking off the first Group CoachingEssentials CCE approved program on Friday January 10th at 1015 am ET. This 8.75 CCE program also includes weekly 1-1 time with me (15 min each week). Is 2020 your year to get your groups going or expand the number of groups you are doing? Whether you are new to group coaching or stepping into your next year, there’s always something to learn – I hope you’ll join us. Reserve your spot here.
Also starting in January are two groups of the Virtual Facilitation Essentials - a Friday group and a Monday group. If you want to see many of these tools in practice, and get experience in using them. Consider joining us for this virtual train-the-trainer.

Part of the tagline of the Coaching Business Builder is that
Daily Steps + Consistent Action = Momentum

Are you ready to kick off the new decade taking daily steps around your coaching business? 
​
​The Coaching Biz Growth Accelerator is a 60 day LAB where you will be involved in daily steps and consistent action around your business for 60 days. This is a more immersive dive than my longer Coaching Biz Growth Lab which runs for a year.
​
Since 2017 I’ve been inspired to see the steps, action and RESULTS Coaches have taken as we’ve taken an annual look at developing their coaching businesses.  At the same time, as I’ve seen in my business, there’s also something unique about strategic focus and short windows
​
….Hence - a MUCH Shorter program geared to get you into MOMENTUM, and daily focus, with strategic support for 60 DAYS.

The 60 Day Accelerator includes:

• Two group calls each week for 8 weeks - One on Monday morning 8 – 845 am ET and one Friday (8 -845 am ET). Monday’s call is focused on accountability and what’ you’ll get done, Friday’s check in is also a group coaching call
• Access to a weekly on-demand video module where you will go through that week’s content (Content, Worksheets, videos). 
• Laser coaching 1-1 (15 min) with me each week
• Peer learning with a peer partner each week
• Access to the 60 Day Private Mighty Network held throughout the program
• Access to a weekly template you can use in your business right away

Here are the weekly themes, geared to get you into these daily steps and action:
Week 1 – Coaching Business Foundations and Measurement
Week 2 – Your Internal Ecosystem and Strengths
Week 3 – Who you serve – clients and offer
Week 4 – Brand and Messaging
Week 5 – Product and Program Design
Week 6 – Marketing and Promotion
Week 7 – Scale it Accelerate and Magnify
Week 8 – Momentum and Celebration
​
The 60 Day Program is being introduced for January 2020 at $997 US at an early bird rate available between December 17 - 23rd.
Registration increases to $1497 from December 24 - 30th.
Last minute registration on December 31st will be $1997 US.
This is payable in 1, 2 or 3  installments. 

Lock in your registration now. Space is limited as this is an interactive, high touch program.

We kick off on JANUARY 1st and wrap up 60 days later on March 1st.

Benefits of this 60 day accelerator:

• Daily steps to support you in your business growth
• Peer, Group and 1-1 Coaching support
• Focused attention in bite-sized pieces for your business
• Group and Individual Coaching Support
• Momentum Generated by consistent action
• Learning resources available during the calls and in-between the calls

​As an author and coach I bring road-tested business development resources through the Coaching Business Builder AND decades of experience coaching. I hope that you will join us for this 60 Day Adventure on January 1 2020.  Let's kick off 2020 together and make it your most memorable year of business!

Can't wait to have you join us at the 60 Day CBB Accelerator!

Jennifer Britton
Author of Coaching Business Builder (CBB)
Prism-Award winning coach and program designer
Has helped thousands of coaches develop, and launch their own group programs, products and businesses since 2004.
(416)996-8326

Systems are the heart of any coaching business. One of the more popular articles I wrote this year for the Coaching Tools Company is entitled “Five Systems at the Heart of Your Coaching Business”. It can be found here.

In the article, I explore five of the areas I’ve consistently seen coaches benefit from putting attention around:

1. Financial systems
2. Client Systems
3. Marketing
4. Content
5. Sales

Let’s look at each one of these right now, and consider which of these could use more attention:

1. Financial systems – How are you doing with things including invoicing, accounts payable, receivable? What makes it easy for people to do business with you? What do you find challenging? Is it time to get some advice in this area, or renegotiate your terms?
2. Client systems – What are the things clients receive as they become a client of yours? What message does it send? Is there anything you’ve been wanting to create for your clients which doesn’t yet exist? Consider welcome letters, questionnaires, agreements etc.
3. Marketing – Marketing is at the heart of a coaching business. Whether we are marketing via relationship building, content marketing, in-person or via social media, what are you doing to let people know about what you have to offer, what coaching is and how you provide support? What could use an update? A refresh? Look at your metrics? What’s working? What’s not?
4. Content – Content marketing may be a tangential part of a coaching business, however, over time, it’s likely that you may find yourself blogging, podcasting or creating content for reading lists and TED talks you recommend around the topics you coach around. For those that are going offer more than coaching services, this may be a significant part of your work. If you have a copy of the Coaching Business Builder, check out the Content Development Tools, including the Content Daily Trackers. Note what content you have created this year, OR spend time thinking about the top 3 areas you would like to develop content around for the new year.
5. Sales – What do you have in place around sales? Is it time for a web update? How clear is your call to action? What do you want people to do on each of your webpages?

Reach out and set up a one-off coaching conversation with Jennifer to review your coaching systems or where you want to take your business in 2020. Check out upcoming 45-minute call options here.

If you are looking for more extended support, consider joining us at the Coaching Biz Growth Lab during 2020 for ongoing conversations. Join now and benefit from being part of the group through to the end of 2020!

Have a great week!
​Jennifer

It’s almost the end of 2019 and an opportunity to reach out to your clients to say thank you. Solid relationships are at the heart of a solid coaching business. Whether your clients come back for more support OR refer you on, maintaining solid relationships with clients is key.

Given that we are moving towards year end, have you considered some of these outreach opportunities?

• Sending a holiday or new year card
• Hosting a call (planning, visioning) for your network
• Letting them know about upcoming 2020 programming
• Providing a gift card towards services (yours or others) for the new year

As you consider what you want to do, ask yourself the following:

• What will people find meaningful?
• What would your clients value?
• What is the message you would like to share? What is important to communicate at this time of year?

For more on this topic check out this Forbes article from YEC: 14 Ways Business Owners Can Make Outreach More Personable.

Enjoy your conversations,
Jennifer

​Jennifer Britton
Coaching Business Builder | Group Coaching Essentials
Supporting coaches to grow their business and skills in the areas of group coaching
Recipient of the Prism Award for Excellence in Coaching (2016), and i4pL Award of Excellence - Curriculum Design (2017)
Contact Jennifer to set up a call to see how her 1-1 coaching or group coaching support can help you move towards your Q 4 and 2020 goals.
Phone: (416)996-8326

Over the last few weeks here at the blog we’ve been exploring different elements for year end. This week I wanted to draw your focus to a big of a laundry list of common year end items coaches may find themselves working around.

Last year, as part of the Coaching Biz Growth Lab, (a group I host throughout the year) I pulled together a handy, year-end checklist which you can download here.

You’ll note that this list includes a list of a variety of different tasks and activities including a focus on financials, clients, goals and other areas.

Taking some time BEFORE the end of the year is critical for getting the year wrapped up and setting focus for the year ahead. What are the areas you want to put attention around?

Before you move onto your next task, be sure to download a copy of the year-end checklist!

Enjoy and in the comments let us know what you found most useful OR things you also added.

Jennifer

​Jennifer Britton
Coaching Business Builder | Group Coaching Essentials
Supporting coaches to grow their business and skills in the areas of group coaching
Recipient of the Prism Award for Excellence in Coaching (2016), and i4pL Award of Excellence - Curriculum Design (2017)
Contact Jennifer to set up a call to see how her 1-1 coaching or group coaching support can help you move towards your year-end and 2020 goals.
Phone: (416)996-8326

Did you see the BLACK FRIDAY Special on for the 2020 Coaching BizGrowth Lab? This is an annual coaching group I host throughout the year on the 1st and 3rd Fridays of each month. Join us for planning, community and focus on your business! Save $550 on an annual membership until December 4th. Click here to register.