This year I’ve been having a lot of fun working with coaches on going a bit deeper into what they know about their clients. For several years, I’ve shared the Sweetspot Exercise of exploring what your strengths are, what your clients want and what you are great at. I first published this back in 2013 in From One to Many (download a copy of that marketing chapter here. (Use code 4411 and access the Marketing Chapter on Coaching Many).
This year I’ve been going deeper than this in the Coaching Biz Growth Lab and Learning Lab and Design Studio. We’ve turned to a number of tools from the Design Thinking Toolbox, including empathy maps, as well as thinking about how focus groups can help to broaden your understanding of what your clients want.
Having led focus groups in most of my roles over the last 3 decades – whether it was with government officials, community groups, leaders, HR teams, or executive committees – there can be a great cross section of generic questions you may want to tap into including questions along the lines of:
What else is important to explore within the time you have?
Enjoy the conversations!
Jennifer Britton - GroupCoachingEssentials | Potentials Realized
Join us for an upcoming ICF-CCE approved program including Group Coaching Essentials (8.75 CCEs), Advanced Group and Team Coaching Practicum (10 CCEs), or the PlanDoTrack Facilitator Training (24 CCEs).
What's possible if you take daily steps on your business for 60 Days? Join our 60 Day Coaching Business Builder Accelerator program here!
Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications.
Mentor Coaching Group for ACC/PCC - Fridays 9 - 10 am ET - March 20 to June 20, 2020 - Reserve your spot.
Group Coaching Essentials (8.75 CCEs) - Mondays 9-1015 am ET starting March 20. Next group will start Fridays 1015 - 1130 am ET April 17 - mid-May (5 weeks)
Virtual Facilitation Essentials (8.5 CCEs) - Mondays 1:30 - 2:45 pm ET starting March 30 and April 6, 13, 20, 27 2020 (5 weeks) OR one day programs being offered on Wednesday April 1, 8 or 15.
Advanced Group and Team Coaching Practicum - starts Friday April 3 (6 weeks): Fridays 12 - 1:15 pm Eastern: April 3, 17, 24, 31, May 1 and 8 (10 CCEs): Focused on providing you with virtual practice and feedback around your group coaching skills.
60 Day CBB Accelerator - 60 days of focused action around your business. Starts 1st day of each month.
Bonus! This month's 1BizStepADay
Coach Jennifer Britton has worked with entrepreneurs across a variety of sectors since the late 1990s, even before she was in business herself. From supporting micro-entreprise and eco-tourism businesses to working with service based entrepreneurs and coaches, her PRACTICAL and TACTICAL approach to business coaching is ACTION focused, with emphasis on AWARENESS as well. Jenn is the author of the Coaching Business Builder Workbook and planner, and 3 others books related to group and team coaching and virtual conversations. She also hosts the Coaching BIzGrowth Lab, an open-enrollment group coaching program for coaches. Jenn founded her business - Potentials Realized - in April 2004.