Five Ways Coaches May Find Themselves Partnering/ Collaborating

Collaboration might not necessarily spring to mind when you think of yourself as a coach, however, collaboration is an important way to scale and expand your business. It is one way which can help you expand your reach and also expand your revenue.

What are the different ways we may be collaborating?

Let’s look at five different ways:

#1 Partnering with your clients - Partnership is at the heart of the coaching relationship. As a coach we are there as a thinking partner. We are there to create a thinking and dialogue space. What’s important about the partnership you have with your client? How does that relationship become additive – i.e. the sum is greater than the sum of it’s parts?

#2 Partnering with other coaches - sometimes we may be partnering with other coaches. Whether we have decided to come together for a marketing event such as doing a trade show booth together.

#3 Creating a program or product with another coach - One of my favorite collaborations this year has been with my co-host of the Remote Pathways podcast, Michelle Mullins. When you go to co-create programming be sure to consider your WIIFM – What’s in it for me? And how your skills are complimentary. If you are too similar it might create a gap of skills needed for the project or program.

#4 Co-Facilitation - Co-Facilitation or Co-Coaching is very common when coaches scale their conversations to teams. Having two sets of eyes, two voices and potentially two different types of coaching toolkits, can be invaluable. What are you doing around co-facilitation this year? For more on this topic, be sure to check out the digital chapter I wrote a decade ago which accompanies Effective Group Coaching. You can find a copy here. (use code 4411 when prompted)

#5 Growing your own team – At some stage, coaches may decide to grow bigger than themselves and may bring on sub-contractors or staff. What is important for you to focus on in growing your own team? What roles do you need? How can people support you? What direction do  you need to provide?

Enjoy the conversation and focus,
Jennifer

Jennifer Britton - GroupCoachingEssentials | Potentials Realized 
Instagram @CoachingBizBuilder
Join us for an upcoming ICF-CCE approved program including Group Coaching Essentials (8.75 CCEs), Advanced Group and Team Coaching Practicum (10 CCEs), or the PlanDoTrack Facilitator Training (24 CCEs). 
Author of Effective Group Coaching (2010), Coaching Business Builder (2018), Effective Virtual Conversations (2017) and From One to Many: Best Practices for Team and Group Coaching (2013). Check out my author page on Amazon for all publications.
Email: [email protected]